By Zhang Huan, May 21, 2014

DALIAN - CBEAD’s Vice President Dong Dahai, and Vice President Tan Yue met with Michael Pich, Dean of Executive Education of INSEAD and held a productive meeting on ongoing and future collaboration.

VP Tan first expressed a warm welcome to Dean Pich, and reviewed the ongoing collaboration of the Blue Ocean Strategy module. Mr. Tan stressed that INSEAD is an important international partner of CBEAD. CBEAD looks forward to strengthening collaboration with CBEAD in the future, particularly in the areas of case development, and open enrollment programs.

Dean Pich expressed gratitude for CBEAD’s warm reception. He emphasized that INSEAD highly values the collaboration with CBEAD, and he too looks forward to further collaboration with CBEAD. Dean Pich then discussed specifics with VP Dong regarding case development.

Background Information：

Founded in Fontainebleau, France in 1960, INSEAD is one of the world’s leading business schools. In 2000, INSEAD opened its Asia campus in Singapore. In 2010, INSEAD's Abu Dhabi campus was established. In 2013, CBEAD and INSEAD jointly developed “Blue Ocean Strategy and Value Innovation” module. In Nov. 2013, CBEAD delegation visited INSEAD’s Asia campus, and gained an in-depth understanding of the general situation of executive education.